What the Fantastic AdTech: SSP wants talk on the table
- A NKM
- Jun 9
- 1 min read
RTBBBT Podcast
The ad tech ecosystem is shifting — fast.In this episode of Becki’s RTBBoBaoTang, we dive into the latest platform power plays:
🚨 Microsoft shuts down Xandr’s DSP📊 The Trade Desk steps up with transparency tools🤝 Amazon partners with InfoSum & Magnite⚠️ Brand safety controversies in the AI era🔮 The measurement strategies that matter for 2025
From SPO tactics to end-to-end SSP ambitions, this is the briefing every media strategist, buyer, and marketer needs.
🎧 No fluff — just sharp analysis from the front lines of programmatic.
👇 Let us know in the comments: who’s really winning the platform war?
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